London’s Air Ambulance is a charity
We rely on public donations and fundraising
We work closely with the NHS and receive some funding from our NHS partners, but we are not an NHS organisation. The majority of our service’s running costs are funded by you; our supporters. Without your help, we cannot help our patients.
Where does our funding come from?
Our charity’s supporters are at the heart of our funding. From corporate partners and community groups, to event fundraisers and regular givers, we are lucky to have a dedicated supporter base helping our service.
If you would like to join our mission, and help our charity save lives, find out how you can get involved.
Our NHS partners
London Ambulance Service employs and remunerates our charity’s paramedics, who typically join us for one-year secondments.
Barts Health NHS Trust employs and remunerates the registrars, who typically join us for six month secondments, and the consultants who are permanently associated with the service. They also provide direct financial support in the form of a monthly grant and the helipad facilities at The Royal London Hospital required for our operations.
The regulatory requirements of the Care Quality Commission are covered by Barts Health and London Ambulance Service for all clinicians attached to the service.
How we spent our funding
It cost approximately £7.4 million (consolidated costs) to provide London with an advanced trauma care service 24 hour a day, 7 days a week (very close to the restated cost of providing the service last year). Over £4 million went towards funding our charitable activities, including approx. £3 million on operating and maintaining the helicopters.
Who are our fundraisers?
You’ll often find our in-house team in The Royal London Hospital, 17 floors below the helipad. When not there you can find them all around London: in hospitals, shops or your local GP’s surgery. Set up in June 2018, they generate brilliant support for the charity, and are still looking to grow – why not join them here?
Tower Engage People
Tower Lotteries are our longest-standing fundraising agency and are specialists in recruiting lottery players for air ambulances across the country. As well as working in hospitals and retail sites, some Tower employees work on a door-to-door basis across different areas of London.
By contrast, Wesser are our newest agency having joined the group in November 2018. They operate on a door-to-door basis and are Europe’s oldest fundraising agency, starting with the German Red Cross in 1968. They are working on our Regular Giving campaign and are based in Hillingdon, Enfield and Redbridge.
Gemini sit snugly between Wesser and Tower as to how long they have been working with London’s Air Ambulance Charity. Gemini fundraisers will be found exclusively in retail sites, so keep an eye out for them when you’re next doing your shopping.
Purity Fundraising are an agency specialising in telephone fundraising for the charity sector and based in Brighton. Purity fundraising have been working with London’s Air Ambulance Charity since June 2019 to provide quality calls on our Direct Response TV regular giving campaign.
Unity4 are a telephone fundraising agency that have been working with London’s Air Ambulance Charity since 2015. Unity4 call supporters on our behalf and help us to provide the best supporter experience.
Meet our fundraisers
We take all complaints very seriously and aim to resolve complaints quickly, fairly and effectively. We promise to deal with your complaint with sensitivity. If you request confidentiality, we will make every effort to protect your identity from disclosure.
We aim to deal with all Complaints in line with our Supporter Care Promise.
Without the support of the community it would not be possible to continue our life saving work. Your donation today could save the life of a loved one tomorrow.